Chef Moreno Benigno · Restaurant Feasibility Study · Philippines
Concept & Feasibility Study

Check the numbers before you sign the lease.

Most restaurants that close made their biggest mistake before opening day: the wrong location, the wrong concept or a budget that was never going to work. In 3–4 weeks I check your concept, your location and your numbers, and tell you straight: Go, Adjust or No-Go.

Chef Moreno Benigno, restaurant consultant, Cebu Philippines
100+Entrepreneurs mentored
10Restaurants opened
25+Years in hospitality
1Fixed quote after our call
Package 01 · Before you sign

What You Get

Clear scope, clear deliverables. Every package ends with something you can act on, not just advice.

Package 01 · Before you sign

Concept & Feasibility Study

Fixed quote after our call
3–4 weeks

Find out if your concept will make money at your location before you sign a lease.

Book My Health Check Call

What's included

  • Market and competitor scan: your top 10 competitors, their prices and what they do well
  • Site assessment: up to 2 locations checked for traffic, visibility, rent and fit
  • Concept: target customer and average check defined
  • Capex estimate: build-out, kitchen and pre-opening costs
  • 3-year P&L: with break-even and payback period
  • Go / Adjust / No-Go presentation: 90 minutes, with clear next steps

50% of the study fee is credited toward the Opening Launch Partner package if booked within 60 days.

How It Works

From First Call to Results

Health Check Call

1 hour on your concept, budget and location. You get a fixed quote for the study.

Research

Market, competitors and up to 2 sites checked.

The Numbers

Capex, 3-year P&L, break-even and payback.

Decision

Go / Adjust / No-Go presentation before you sign anything.

From my kitchen

Real photos from my work: the same standards I bring to your restaurant.

Chef Moreno Benigno with fresh herbs and greens
Fresh produce, sourced with care
Chef Moreno finishing a sauce on the line
On the line
Chef Moreno Benigno's hands trimming a cut of beef in the kitchen
Every cost starts in the kitchen
$801-hour call

Start with a Restaurant Health Check call

One hour with me on your concept, numbers or biggest problem. You leave with clear next steps and a fixed quote for this package, plus the complete Restaurant Launch Blueprint toolkit. The Health Check fee is credited toward any package booked within 30 days.

Book the Call
Questions

Frequently Asked

When should I do the study?

Before you sign a lease or buy equipment. That is when a change of plan costs the least.

What if the answer is No-Go?

Then the study did its job: it saved you from losing your capital. We look at what would need to change (location, concept or budget) to make it work.

Do you work outside Cebu?

Yes, anywhere in the Philippines. Travel expenses are paid by the client.

Already open?

See the Menu Engineering & Costing Overhaul package.

Let's Talk

Book Your Health Check Call

Tell me about your project. I'll message you on WhatsApp within 24 hours with available times for your call.

Facebook Chef Moreno

Your details are only used to reply to your inquiry. Privacy Policy